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Sunday, April 6, 2008

Your Blog's Google AdSense Does Not Like BigMacs

Fast Food, processed food, what ever it is, the fact is that your body does not function as well as it could when you fuel yourself with cheeseburgers and chicken nuggets. And here is an interesting fact: Google Adsense does not thrive on Quarter Pounders with Cheese.
What am I talking about?
There are two very popular ways to draw traffic to your website. The first is through search engines and the second is through social networking sites. Getting traffic from social networking sites is the fast food of traffic; it tastes really good, but in the long run it doesn't do your Google AdSense Earnings any good.
The fact is that people who use social networking sites are generally experienced in most things internet related, and as such most of them will not even see your Google AdSense ads, or if they do see them they will not click on them. People that come from search engines (or organic traffic) are generally looking for something specific, are less web savvy, and more likely to click on your Google AdSense ads.
If you are planning to monetize your website or blog with Google AdSense you should focus your efforts on getting search engine traffic as opposed to social networking sites. It's like fast food versus organic food. Fast food is great tasting but does nothing for your body except fill you up for a while. Social networking traffic is the same, your stats may look good but, there will be very few clicks on your ads. Search engine traffic is like trying to eat healthy, it's a little bit harder, but pays off in the long run
Start treating your website or blog like your body, and give it organic food/traffic and you will see an increase in your Google AdSense CTR and earnings.

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